Jungle Fever

Approach

JungleFeverwasthethemednameforExhibit'sannualend-of-yearcelebrationforGidicruise,inspiredbyaboldjungleconceptforthe2024edition.Theeventattractsthousandsofguestseachyear,andwedeliveredthefullcreativepackage,frombrandvisualsandpromotionalvideotosocialcampaigns,banners,andout-of-homecreative.

Approach

TheJungleFeverthemeguidedeverycreativedecision,fromcolorandtypographytomotionandcampaigntone.Weproducedpromotionalvideo,socialgraphics,banners,andsupportingassetsthathelpedthenightfeelunmissablebeforedoorsopenedanddrew2,000+attendees.